Turn data & AI into
business impact.

I advise leaders, build production systems, and scale teams. My work helps businesses grow revenue, improve customer experiences, and run more efficiently.

Partner at PyMC Labs. Former data & AI executive at Mistplay and HelloFresh.

Luca Fiaschi, AI and data executive and Partner at PyMC Labs

A clear direction.
A practical way forward.

Explore consulting

Analytics & experimentation

Connect product, pricing, and marketing decisions to evidence through analytics, experimentation, and measurement.

Production AI and ML

Build and scale recommendations, optimization systems, and AI agents that improve customer experiences and business performance.

Data & AI leadership

Set priorities, build the team, and decide where to invest in data and AI.

Experience

Value created
$1B+
Companies advised
50+
Years in data & AI
15+
Continents
3

PyMC Labs

Partner

Leading the GenAI vertical, with advisory and implementation work for Fortune 500 clients.

Mistplay

Former Chief Data, AI & Monetization Officer

3× revenue through dynamic pricing. Scaled the team from 5 to 45.

HelloFresh

Former VP of Data & ML

$800M+ in marketing budgets optimized with Bayesian MMM. Grew the team from 3 to 75+.

Alibaba Group

Former Staff Data Scientist

Rocket Internet

Former Director of AdTech

Stitch Fix

Former VP of Data Science

Heidelberg University

PhD in computer vision, AI, and machine learning

Systems built at scale

Selected work combining hands-on development and technical leadership.

Recommendations & personalization

Recommendations serving millions of users.

HelloFresh · Mistplay

Advertising & pricing

Bidding engines handling hundreds of millions of impressions at Mistplay; campaign optimization at Rocket Internet.

Mistplay · Rocket Internet

Fraud detection

Fraud detection across hundreds of millions of transactions.

Mistplay

Logistics & forecasting

Delivery-network optimization at Alibaba; food supply-chain forecasting at HelloFresh.

Alibaba Group · HelloFresh

Experimentation, product and marketing analytics

Hundreds of experiments a year. Hundreds of active business users.

Mistplay · HelloFresh · Stitch Fix

Data platforms & infrastructure

Terabyte-scale data lakes for analytics and production systems.

HelloFresh · Mistplay · Rocket Internet

Let’s discuss your business and data challenges.

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Independent engagements through Rise AI Consulting LLC. PyMC Labs work is scoped and contracted separately.